Surprisingly, Washington College only introduced its cursive logo in 2013. The Maryland institution took the design directly ...

I was initially skeptical when I heard a college had ditched its traditional script logo because of readability issues.

They’re dewing it again. Mountain Dew revealed their “new visual identity” on Tuesday — including dropping the “MTN” ...

Are you a print subscriber? Activate your account. 1 day 14 hours ago By Ad Age and Creativity Staff - 1 day 18 hours ago By Geno Schellenberger - 1 day 19 hours ago By Ad Age Studio 30 - 1 day 20 ...

February 17, 2020-- The Gen-Z Consortium is pleased to announce the public release of the Gen-Z Core Specification 1.1, which is now available for public download on ...

Millennials are out; Generation Z is in. Gen Z are making waves as consumers of a new kind. More digital than ever, they heavily rely on digital technology for entertainment and social interaction.

[Gen Z’s] savviness has led them to be far more experienced and design-focused than previous generations. This experience mindset has paved the way for offerings and platforms that can take on ...

This report presents statistics and insights on the online shopping behavior of Generation Z consumers worldwide. It begins by providing an overview of that generation's digital purchasing habits ...

Inflation is no match for Gen Z's love of little treats. A $19 Erewhon smoothie or a $45 tin of potato chips are the new ...

Cincinnati, Ohio, Oct. 16, 2024 (GLOBE NEWSWIRE) -- Known for their super-sized influence on market and societal discourse, Gen Z already is making their mark and challenging norms around home ...