With the presidential election just 10 days away, a new TikTok trend is helping get Gen Z to the polls. Zoomers are making ...

The Zooomer style can be loud and strange, according to The Washington Post. Within Gen Z exists fashion archetypes — casual, emo, kawaii and many more. Gen Z may have predictable shopping patterns, ...

Older men are finally having their time in the sartorial sun – here’s how younger men are taking their lessons and making it ...

The Von Dutch trucker hat — most notably sported by multi-hyphenate style icon Paris Hilton, pop star Britney Spears and ...

Gen Z, the demographic cohort born between 1997 and 2012, are stressed. But alongside concerns about climate change, geopolitics, and war, these individuals are also worried about fashion.

The latest insights from the student affinity network UniDays suggests Gen X students will be a significant market opportunity for the fashion sector as 99% of them plan to spend an average of £150 ...

Helen Fielding says young women are worse off today but take comfort from the character's exploits.

There are complexities surrounding Gen Z's shopping habits and how these often fail to align with their values. On one hand, they covet a brand-new clothing item that is markedly more affordable ...

Yet, at the same time, we have witnessed the meteoric rise of ultra-fast fashion from online, direct-to-consumer retailers such as Shein, Temu and Boohoo. There are complexities surrounding Gen Z ...

By this fiscal end, the brand plans to open 25 stores of Zecode in and around Karnataka. It will be opening its stores in two ...

There are complexities surrounding Gen Z’s shopping habits and how these often fail to align with their values. On one hand, they covet a brand-new clothing item that is markedly more affordable ...