The use of PowerPoint to create posters is the weapon of choice for smart researchers. Choose from this selection of horizontally and vertically oriented PowerPoint shows with branded backgrounds, or ...

This article explores the foundations of understanding consumer behaviour so the business can make better choices with their marketing and attract more of their target customers. Consumer ...

Consumer behavior is a key part of marketing, so companies have begun forming specialized teams to study it for their business. Customer behavior, also known as buyer behavior, describes an ...

If there’s one thing the Wicked marketing campaign proves, it’s that successful strategies tend to play out over and over ...

If you want to know where marketing is headed, two events in January can help set the stage for the year. CES (the Consumer Electronics Show) kicks off in Las Vegas in early January, followed by ...

Recently, some evidence has suggested that pitches to the perceived “lowest common denominator” may actually inspire consumer backlash. How does marketing influence what we buy? Created with ...

With courses ranging from traditional marketing analytics and research to the new rules of digital marketing and consumer behavior, students leave the program with a solid foundation in marketing.

We're ranked sixth in the world for social science and management, and the MSc Marketing programme is founded in LSE’s tradition for academic excellence. The curriculum is designed around four ...

Are you a print subscriber? Activate your account. By Farhoud Meybodi - 34 min 4 sec ago By Adrianne Pasquarelli - 34 min 4 sec ago 34 min 4 sec ago By Ewan Larkin - 1 hour 4 min ago By Parker ...

How to make a poster. You will find posters everywhere. They’re on the side of buildings, in shop windows, on the side of roads, on bus stops and even on buses! Posters are mainly used to ...

According to an Outsmart/KPMG study it represents just 3.3% of the UK’s total advertising power consumption. The findings ...

Later in the day, I had an overwhelming experience while presenting my research during the informal poster presentations. When people came over to chat with me, my mind went completely blank.